Marketing

Categorizing customers and appropriate behavior for each

Stephen Shiffman, a famous sales trainer, writes in the book "Positive Selling": To be successful in sales, we must divide…

1 year ago

The right way to deal with unhappy people!

Not long ago, when I visited a doctor's office, I saw the right way to deal with unhappy people in…

1 year ago

Bringing back former customers

Jim Blyth writes: Many people think that a lost customer is lost forever and cannot be brought back. But it…

1 year ago